By 24, I’d gained recognition in publications like The New York Times and Associated Press for my first venture: Philadelphia’s first luxury pet hotel. Fueled by a vision to provide unparalleled pet care, I acquired expertise in everything from grooming and handling to facility operations, and by 2006, I introduced a pioneering facility that set a brand new standard in the market.

At 30, I launched The LB Brand—the first lifestyle brand for modern motherhood. It exploded, worn by mothers worldwide and celebrities like JLo and Gwen Stefani. It was featured in outlets like DailyMail, OK! Magazine, People, Instyle, E!, and more. In the early days of Instagram, I organically started building an online community of 30k and the community wasn’t just passive consumers; we were a tight-knit group of like-minded women who supported and inspired each other. I used the platform to empower women to define their own motherhood journeys, and the products became more than clothing and accessories worn proudly in mother’s daily lives. They were symbols of liberation worn at events like The Women's March and during the Me Too movement. As the brand continued to create the curve, mothers around the world started tattooing the brand’s slogan “Protector Lover Mother”.

After six years of online growth, I opened a flagship store in Atlanta’s iconic Ponce City Market for one year in 2018. I hosted amazing events, created brand activations that deeply connected, collaborated with artists, and created immersive experiences for LB’s customers. This approach allowed me to connect with people on a deeper level, beyond the online world—a skill that’s one of my superpowers. I innately understand what it takes to build a brand with a heartbeat that magnetizes and connects—both digitally and in-person.

Today, I’m the founder of House of 88 Creative. With a wealth of expertise, I use my entrepreneurial experience, gut instinct, and photographic eye to transform into an invaluable ally for businesses of all sizes. Whether you need branding & strategy, marketing, consulting, or photography that elevates, I’m here to position you for success.

When I’m not heading House of 88 Creative, I’m cherishing as many moments with my dad, my two sons, Dylan and Sailor, our family dog Manny, and cat named, Kitty-Cow.